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Entrepreneurship

Fundamental Shifts From Social Business and What To Do About It, The Uh-Oh Factor

Fundamental Shifts From Social Business and What To Do About It   Phil Fernandez (Marketo), interviewed by Renee Boucher Ferguson, July 10, 2012 With social media fundamentally changing the ways in which businesses sell to customers — be they consumers or partners — a pivot point is at hand.   Phil Fernandez, president and CEO […]